LocalSYR

Lawsuit claims Monster energy drinks are targeting kids

The makers of Monster energy drinks are in the spotlight for a lawsuit they're facing. The popular caffeinated beverage is the target of a new investigation by the state attorney's general. Claims have been made that the company is targeting children in their marketing campaigns.
Syracuse (WSYR-TV) - The makers of Monster energy drinks are in the spotlight for a lawsuit they're facing.

The popular caffeinated beverage is the target of a new investigation by the state attorney's general.

Claims have been made that the company is targeting children in their marketing campaigns.

The Food and Drug Administration has been investigating deaths linked to energy drinks, but they say reports still do not prove the drinks caused the deaths.

Monster says their energy drinks are not targeting youth and they say their drinks are safe.

While some people have an energy drink in the morning, doctors say there's a big difference between a cup of coffee and a Monster energy drink.

Dr. Kaushal Nanavati, a family physician, says, “These energy drinks, you have such high amounts of caffeine, you're looking at affecting the body long term for blood pressure and risk of things like stroke, heart attack, and kidney problems.”

While each energy drink does say “not recommended for children” on the back of the can, parents say with bright colors and graphics, it’s clear that these products do target the younger generation.

One mother, Maureen Letteer, said, “It's got the designs, it's more their age group, the artistic look to them. It doesn't target someone my age. They just kind of bounce out at you. I think that’s for that age group."

Her daughter Stephanie agrees, “Because of the colors and the brightness of it.” She's in college now but she says these drinks are very popular for high school kids.

"I see kids drinking it a lot. I work in schools now and they drink it now too,” she said.

Local doctors say energy drinks are not healthy for anyone, but especially urge children and teens to steer clear.

Dr. Nanavati said, “The body is still developing, growing, adapting. More importantly, with high volumes of caffeine, their system is more frail to not be able to handle it.”

Doctors say there's nothing more powerful than a good night's sleep and lots of water so think twice before you grab your next energy drink.

Page: [[$index + 1]]