AG's office reaches agreement with NY tanning salon for making misleading health claims

WSYR-TV - The New York State Attorney General’s Office has reached a settlement with a tanning company accused of making misleading health claims.

According to the Attorney General’s Office, Portofino Spas, LLC, a New York company that provides indoor tanning services, used its website and social media outlets to make a series of false claims about the risks of tanning.

Some of those claims minimized or denied the link between tanning and increased cancer risk,  represented the benefits of vitamin D as well as other purported health benefits associated with tanning, or asserted the safety of indoor tanning compared to tanning outdoors, according to the AG’s Office.

The agreement prohibits Portofino from making health claims and ensures the company will comply with New York State and New York City tanning regulations. 
Portofino has agreed to pay $300 per day for any future health misrepresentations and for each future violation of New York tanning laws.

“This agreement is a continuation of my office’s efforts to protect consumers from the known risks associated with indoor tanning. Businesses cannot and should not profit by misleading consumers as to purported health benefits of this harmful activity,” said Attorney General Eric Schneiderman in a statement.

The office continues to have ongoing investigations open into health claims made by tanning salons.

Consumers with questions or concerns about health care matters may call the Attorney General’s Health Care Bureau Helpline at 1-800-428-9071.

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