Consumer Reports: Holiday deal on new TV

Consumer Reports

(CONSUMER REPORTS) — If you planned on scoring a Black Friday deal on a brand new TV the weekend after Thanksgiving, it might be too late. Consumer Reports explains what’s going on, and has some tips to help you navigate this tricky season of giving.

Shipping delays and supply chain issues mean holiday shopping is off to a ‘unique’ start. But one thing hasn’t changed — not every holiday sale is as good as it looks!

And Consumer Reports says that’s especially true when shopping for a TV!

“Beware of those bargain basement prices on TVs from lesser-known brands,” said Consume Reports Tech Editor Jim Wilcox.

Consumer Reports crunched the numbers on three years of ratings and found—models from major brands like LG, Samsung, and Sony tend to perform better.

So, if you shop those holiday sales wisely, you might not have to pay much more to get a better television. That’s because Black Friday is often when older models and TVs made specifically for Black Friday, have the biggest discounts. Just make sure they have the features you want.

Another way to save? Go big!

“We expect to see the biggest price cuts on larger sets… say 65 inches and above,” said Wilcox. The Consumer Reports website lists the current prices for all of the TV’s in their ratings. You can also check-out Google Shopping, PriceGrabber, and Shopzilla. If you’re shopping in-store, you can also use smartphone apps like BuyVia, Shopkick, ShopSavvy, and Shopular to scan barcodes or QR codes to compare prices and score coupons. And remember, like many gifts this year, TV sales are already happening, and inventory may be limited.

“If you see an early deal you like, jump on it now!” Wilcox said.

Analysts say shopping early is smart, not only because deals are kicking off sooner, but also because hot products may sell out quickly or might not make it to your doorstep in time.

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