Destiny USA: ‘Stay & Save’ for Black Friday a success with newly opened Embassy Suites

Local News

Crowds of shoppers went to stores across Central New York for Thanksgiving Day and Black Friday doorbusters and blowout sales.

At Destiny USA, the new hotel located just 134 steps from the mall, has become a “game-changer,” according to Aiden McGuire, marketing director at Destiny USA.

McGuire says the Embassy Suites by Hilton at Destiny USA “was packed with 209 rooms booked” for holiday shopping this week.

Many shoppers made Black Friday into a few nights stay, with a number of international guests making the trip.

More than 12 charter buses brought travelers from out of state who were focused on getting good deals and staying overnight to also visit other places in Syracuse.

“One lady from Toronto — the first thing she said off the bus was, ‘it’s like Disney Land,'” McGuire shared. “She really enjoyed coming down here. It’s still a great value for our Canadian shoppers looking to save big during the holiday season.”

McGuire says shoppers staying at the hotel took advantage of the bag courier service so people could have their bags delivered directly to their rooms while they continued to hit sales.

Marie-Pier Burelle, of Ottawa, has come Syracuse many times for shopping. She says the three-hour trip is well worth it, especially for holiday shopping.

“Our hotel was doing breakfast at 12:30 a.m. so we were able to wake up in the middle of the night after we came back from shopping and go eat breakfast,” Burelle said. “For sure, being her early was definitely worth it for the doorbusters and everything too.”

McGuire says the “Stay & Save” Savings Pass guests receive upon check-in is full of “deep discounts, freebies and deals at various Destiny USA shopping, dining, outlet and entertainment venues.”

Overall, the mall saw a 9.1 percent increase from last year. Reports indicate some retailers are up 50 percent from their sales last year. 

The Savings Pass is also available to Embassy Suites at Destiny USA guests who stay there year-round. 

McGuire says the mall’s Motor Coach Program has also grown over the past year and is now up 49 percent.

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